Company History

Since 1986, Lazer has continued to grow by providing innovative graphic communication solutions for our clients. Here are some highlights from Lazer's history.

1986
Lazer Photo Engraving is created as the electronic prepress division of a large commercial printer.
1991
Lazer Photo Engraving opens its doors as an independently-owned company with six employees led by then President and former owner, Karl Scheible.
Lazer launches ScanBank, one of the first Digital Asset Management Systems specific to the graphic arts.
1992
The Education Center is opened to train Lazer's customers in the electronic production of marketing materials and packaging.
1994
Lazer opens the first digital photo studio in the upstate area, Professional Color Services (PCS), with co-owner John Myers Photography.
Lazer Photo Engraving changes its name to Lazer Incorporated, and its business classification from Prepress to Digital Services. The changes reflect Lazer's growing commitment to the digitalization of the graphic arts and an expansion of nontraditional services.
1996
Lazer opens its first full-service prepress facilities management operation for Marketing Services by Vectra, a large commercial printer in Columbus, Ohio.
1997
Lazer opens DigitalXPress (DXP), one of the first full-service digital printing companies in Rochester, N.Y.
In cooperation with Hexachrome's inventors, Lazer becomes one of the first firms to perfect the creation of 6-color separations for Hexachrome printing, for two of its largest customers.
Lazer develops one of the first variable data print applications for the 401(k) market. The system constructs personalized 401(k) reports using advanced cross-platform database and document-creation technology. The system wins first place at the Print-on-Demand Show for Innovative Use of Technology.
1998
Lazer provides its first online version digital asset management, LazerWeb, solution to two of its largest clients.
Lazer opens a new division in Winston-Salem, N.C., to better service its local customer base with three full-time employees.
1999
Lazer opens Lazer Design Services to support the packaging and catalog design needs of its growing client list. It's earliest catalog-design client includes Petsmart.
2000
Lazer opens a facilities management operation to handle the complete print production management of Ontario Foods, a large private label food product manufacturer.
2001
Lazer doubles the staff of the North Carolina office, adding production capabilities including high-end color scanning, digital color proofing, retouching and color correction.
2002
In March, Lazer adds a digital photography studio to its Winston-Salem, N.C., facility, including all necessary equipment and full-time digital photographer.
After nine consecutive awards from the National Association for Printing Leadership (NAPL), Lazer is inducted into the Management Plus Hall of Fame. This award is presented to only one company from the entire industry each year.
In September, Lazer opens a new division in East Aurora, N.Y., to support a growing Western New York market. The facility is the new home to a team of highly skilled graphic arts professionals and the latest technology.
2003
In July, Lazer moves to a new facility in Winston-Salem, N.C., doubling the size of its existing space. The new facility offers a large production area and full-service digital photo studio.
2004
The 2003 Team Cheer catalog, designed and produced by Lazer, is a finalist for Catalog Age's 19th Annual Catalog Awards for the Consumer Specialty Products category. Catalog Age named 60 finalists in 24 categories from a field of nearly 300 entries.
In December, Lazer opens a second digital photography studio, in its Rochester, N.Y. facility. The studio is equipped with the latest large-format digital photographic equipment from Sinar.
2005
Throughout 2005, Lazer continues to expand its Winston-Salem, N.C. and East Aurora, N.Y. locations, adding additional staff and equipment. Both locations have full-service creative services, mechanical layout, color proofing, retouching, and account services capabilities.
In November, Lazer makes a major upgrade to its Winston-Salem, N.C. photography studio. Lazer adds new digital photography equipment from Sinar and Canon, expanding its imaging capacity and capabilities.
By the end of 2005, all three Lazer facilities have matching, large format inkjet proofing capabilities, employing equipment from Epson, X-Rite, and BEST (now EFI).
2006
In January, Lazer upgrades its graphics platform to Artwork Systems' Nexus comprehensive high-end workflow solution for label and packaging environments. Both Lazer's Rochester, NY and Winston-Salem, NC offices utilize the Nexus platform. Nexus allows Lazer to provide a higher level of flexibility, quality, and turnaround of print-ready files to its clients.
Also in January, both Lazer's Rochester, N.Y. and Winston-Salem, N.C. offices upgrade to the latest Kodak Approval NX Digital Halftone Proofing System. The new Kodak Approval NX systems allows Lazer to meet a wider range of customer proofing needs with unparalleled precision, control, speed, and economy.
2007
In November, Lazer Incorporated relocated their Rochester headquarters to 1150 University Avenue, #20. Lazer is now centrally located within the University Business Center and the heart of Rochester´┐Żs Neighborhood of the Arts (www.notaba.com). A successful open house is was held in early December to showcase Lazer's talented staff and its suite of graphic services.
2008
In July, Lazer launched The Artist's Gallery, a site dedicated to Lazer's fine art reproduction services. In addition to providing an overview of Lazer's services, the site featured individual portfolios of each client's artistic works and contact information to order prints.
2009
Lazer Rochester Photo Studio begins produucing model photography for Fisher-Price.
LAZER PROVIDES GICLÉE PRINTS FOR MAJOR ART EXHIBIT: As part of our giclée printing services, Lazer has successfully reproduced a major body of work for renowned artist, Steve Carpenter. A total of 32 paintings, ranging up to 40 x 60 inches were photographed in Lazer's studio, color-corrected, retouched, and printed as high-quality giclée prints for Steve Carpenter Studio's opening of their new show, Cosmos Dialogos.
LAZER PRODUCES ITS FIRST FABRIC SIGNAGE FOR CLIENT: In addition to our successful giclée printing services, Lazer has produced its first fabric signage. The 44-inch by 7.5-foot poly-satin banner was designed, printed and finished by Lazer for Steve Carpenter Studio's opening of their new show, Cosmos Dialogos. We are now offering this service to all our customers.
LAZER RELOCATES AND EXPANDS THEIR EAST AURORA OFFICE: Lazer Incorporated is pleased to announce the relocation of its East Aurora, N.Y. office to 615 Oakwood Avenue. Located in East Aurora's Oakwood Square Plaza, the larger and completely renovated space provides Lazer with the ability to offer walk-in graphic services, including large-format color printing, color copying, and fine art printing. Please stop in or call Clarice Otminski to arrange a tour of our new facility.
LAZER EXPANDS PRINTMAKING CAPABILITIES IN TWO LOCATIONS: Lazer Incorporated has expanded their fine art printmaking capacity in their Rochester, N.Y. office with the addition of a second Epson Stylus Pro 9880 printer. Lazer has optimized each of it's printers for differing types of fine art media and Epson ink sets.
Lazer expands their fine art printing and commercial proofing capacity in their East Aurora, N.Y. office with the addition of Epson's latest Stylus Pro 9900 printer. The 9900 delivers Epson's latest achievements in photographic inkjet technology, with stunning color and blazing fast speed.
2010
LAZER EXPANDS PACKAGING CAPABILITIES: Lazer Incorporated is pleased to announce that it is expanding its packaging capabilities with the purchase of the Roland VersaUV LEC-300 UV Inkjet Printer/Cutter. The LEC-300 prints CMYK plus White plus Clear Coat and automatically contour cuts on hundreds of media options, including flexible specialty substrates. The LEC-300 can produce custom graphics of virtually any size and shape and is ideal for proofs, label and packaging prototypes as well as short run production.
2011
Lazer Inc. celebrates 20 years of working together with Fisher-Price/Mattel.
2012
LAZER EXPANDS PRINTING CAPABILITIES IN EAST AURORA: Lazer Incorporated is proud to become the first in Erie County to purchase the bizhub PRESS C8000, an award winning color production printer by Konica-Minolta. The winner of the Business Equipment Research and Test Laboratories Inc. prestigious 'Best Production Line of the Year' and 'Best Color Production System' awards has helped put this powerful machine at the forefront of the printing market. This digital printer provides high image quality, durability, increased reliability and greater volume capacity than other models. Its features include color density control, high precision duplex registration skew correction, and air suction belt paper feeding for a variety of paper sizes and media. The C8000 also boasts an impressive print speed, producing up to 80 color pages per minute. It makes short runs and personalization affordable for small businesses.
2013
LAZER WINSTON-SALEM EXPANDS PHOTO STUDIO: Lazer relocates its Winston-Salem office and expands photo studio square footage and capabilites.
LAZER'S PATRICK ENDERS ACHIEVES G7 CERTIFICATION: Lazer Incorporated's Patrick Enders has become the only G7 certified technician in the Northeast after completing Master® Printer Qualification through IDEAlliance®. This certifies him to perform color calibrations, which will increase color reproduction quality and maintain the integrity of the printer. Lazer will also offer this service to other printers that own Konica-Minolta printers.
2014
LAZER ACQUIRED BY FLOWER CITY GROUP: Flower City Group acquired the assets of Lazer Incorporated and continues operations in Winston-Salem, NC and Rochester, NY. Headquarters was moved to 1001 Lee Road, Rochester NY 14606.


From dots-per-inch to dot.com. and Everything in between.
Copyright and Privacy Statement
LAZER    |    PHONE: 336.744.8047    |   ROCHESTER, NY   WINSTON-SALEM, NC    |    CONTACT